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Mercury Extends Sponsorship of BASS

Written on: 09/27/2010 by: The Outdoor Wire        
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USA -

BASS, the worldwide authority on bass fishing, announced that Mercury will extend its sponsorship of BASS as an official engine sponsor of the organization in 2011. As part of the agreement, Mercury will be an official sponsor of the Bassmaster Classic, Bassmaster Elite Series, Bass Pro Shops Bassmaster Opens and the BASS' Federation Nation.

Fond du Lac, Wisc.-based Mercury will receive varied opportunities for exposure at BASS' prestigious structure of tournaments. Additionally, Mercury will have a presence across BASS' multi-media platforms, which include three industry-leading magazines and the heavily-trafficked Bassmaster.com. Mercury will also continue to reap the benefits of BASS' ESPN2 exposure.

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